(Reuters) -Tesla slashed the price of its Full Self-Driving (FSD) driver assistant software to $8,000 from $12,000 in the United States, as CEO Elon Musk doubles down on self-driving technology.
Musk is betting on the technology to become cash cow for the world’s most valuable automaker. But he has for years failed to achieve the goal of self-driving capability, with the technology under growing regulatory and legal scrutiny.
Musk earlier this month said Tesla will unveil its robotaxis on Aug. 8, after Reuters reported Tesla had scrapped its inexpensive, mass-market car in favour of robotaxis.
According to the Tesla website, customers can now pay $8,000 for the FSD feature, or subscribe to use it for $99 a month.
Tesla recently cut the U.S. monthly subscription price for the feature from $199, while giving every Tesla customer a month’s free subscription to the software.
Tesla has also been cutting prices on its auto line-up in major markets. Grappling with falling sales and an intensifying price war for electric vehicles, Tesla cut prices by nearly $2,000 across its line-up in China, in line with its price cuts in the United States.
In conclusion, Tesla’s decision to slash the price of its Full Self-Driving Software to $8,000 demonstrates its dedication to revolutionizing the automotive industry. With this move, Tesla aims to democratize self-driving technology and pave the way for a future where autonomous vehicles are commonplace. As Tesla continues to innovate and refine its self-driving capabilities, the potential for safer, more efficient transportation grows, offering consumers an exciting glimpse into the future of mobility.
read more
image source
