WARSAW, Aug 12 (Reuters) – Polish billionaire Rafal Brzoska and his wife plan to sue Meta META.O over fake advertisements on Facebook and Instagram that feature his face and false information regarding her circulating on the social media platforms. This Polish billionaire Meta lawsuit aims to address alleged damage caused by misleading ads. #PolishBillionaireMetaLawsuit
Brzoska said they have not yet decided on a jurisdiction to file the planned lawsuit, which would be another in a series of attempts globally to hold the internet giant accountable for ads that keep appearing even after users inform the company about problems.
A Meta spokesperson said the company removes false ads from its platforms when it learns about them, and works with local authorities to battle scammers.
Brzoska, creator of Polish parcel locker company InPost INPST.AS, said he notified Meta of the problem beginning of July, but it failed to find a solution.
“…we are considering absolutely all scenarios, including a lawsuit in the United States if there is inaction in Europe,” he added.
Brzoska said he and his wife would demand that Meta stop benefiting from the promotion of content that violates their rights and a large compensation donated to a charity, adequate to the level of advertising revenues from spreading this type of disinformation.
Legal experts suggest that this case might also influence future regulations on online advertising. #PolishBillionaireMetaLawsuit
Finally, Meta faces scrutiny as the lawsuit unfolds. The Polish billionaire Meta lawsuit highlights growing concerns about online advertising transparency. As the case progresses, both parties will likely face intense public and legal scrutiny.
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