BERLIN (Reuters) – Amazon plans a 10 billion euro ($10.75 billion) investment to expand cloud services and retail operations in Germany. The investment underscores Amazon’s commitment to bolstering its presence and infrastructure to meet growing customer needs in Germany.
Amazon intends to invest 8.8 billion euros by 2026 to expand its AWS cloud infrastructure in Europe, prioritizing AI-driven technologies. This investment reflects Amazon’s strategic emphasis on enhancing its computing capabilities to meet growing demand for AI technologies.
German Chancellor Olaf Scholz lauded the investment, highlighting its role in bolstering Germany’s appeal to investors through job creation.
Berlin faces an economic downturn due to high energy costs, interest rates, and under-investment exacerbated by bureaucratic hurdles.
The announcement brings the total amount of Amazon’s planned investments in Germany to 17.8 billion euros.
AWS was considering multi-billion investments in the expansion of its data centres in Italy, Reuters reported in May.
Moreover, Amazon’s significant investment in logistics infrastructure in Germany is aimed at fortifying its supply chain capabilities. By expanding its footprint in Germany, Amazon not only aims to fulfill present consumer needs but also positions itself for future market expansion and scalability in the region.
Additionally, Amazon’s investment is expected to generate thousands of jobs in Germany, ranging from construction to high-tech roles in cloud computing and logistics operations.
With this expansion, Amazon reinforces its commitment to advancing technological infrastructure and logistical capabilities in Germany, setting the stage for continued growth and leadership in the digital economy landscape.
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